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4 Products I'm Buying My Mum In Her 70s Who's Never Used Skin Care Before

Nama Winston
by Nama Winston
Updated:
09 Feb 2026
Nama Winston is a writer and retinol fiend. You can follow her work on Instagram at @namawinston.
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I come from a family of strong women, who’ve always believed in presenting themselves well – unapologetically. My sisters and I, well, we got it from our mama.
Mum introduced us to the importance of a sensible and practical skincare regime, using affordable, no-fuss products. Moisturise with an old school cream. Wash your face with soap... or Pond’s cream cleanser. I still sometimes crave that comforting Pond's scent!
Mum’s now in her 70s and her routine hasn’t really changed in all this time. I might be biased, but it’s worked for her. She's ageing naturally with just a few age markers. Her skin’s as resilient as she is.
She's always gravitated towards the cheapest skin care because she never likes to make a fuss. But at 72, I reckon my mum deserves more.
She'll be reluctant - Mum doesn't have a shred of vanity in her. If I tried to sell her into a luxury product, I'd get in trouble for wasting money. (Yes, even though I’m 44.)
So, I asked Adore Beauty’s Senior Editor Amy Clark to help me select a simple, hard-working yet cost-effective routine for older women like Mum that'll make her feel as special as she is. Here's what we came up with.

1. Bioderma Hydrabio Starter Kit for Dehydrated Skin.

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Why: Amy says this is "super basic with a focus on hydration," and will cover off Mum's cleanser, hydrating serum and moisturiser (morning or night) steps in one.
Fast facts: This value set contains the brand's best-sellers.
  • Bioderma Hydrabio H2O Micelle Solution - A super-gentle but effective micellar solution that can remove makeup (Mum doesn't wear that) and sunscreen, while also hydrating the skin.
  • Bioderma Hydrabio Moisturising Concentrate Serum - A lightweight face serum containing hydrating ingredients like glycerin, Hyaluronic Acid and a patented Aquagenium Complex. A refreshing, no-fuss product that won't feel heavy or tacky on Mum's skin.
  • Bioderma Hydrabio Gel Cream - A lightweight gel-texture moisturiser for day and night that soothes and moisturises (which is a step up from the nappy rash cream she's using on her face!).
Why Mum will love it:
She'll love this right off the bat because this kit is a multi-tasker, which for her, translates to time-saving. She’ll also think it’s value for money if it does several things. And it is only $39.99.

3. Alpha-H Protection Plus Daily SPF50+.

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Why: Amy says Mum will need to start wearing sunscreen* every morning if she's going to be using products with active ingredients.
Fast facts:
  • This is a SPF50+ broad spectrum sunscreen that protects against UVA and UVB rays.
  • Has been formulated with hydrating ingredients like Mango Seed Butter and Pomegranate Seed Oil.
  • It has a thin, lightweight texture that has been designed to give a matte, non-greasy finish.
  • Can be used in the morning instead of face cream (big selling point for a busy woman like Mum!).
Why Mum will love it:
My mum has always said she doesn't need sunscreen. She's always been very conscious of the sun for as long as I can remember, always wearing a hat, and even putting a towel over her ‘window arm’ when she drives. If I tell her this is her sunscreen and moisturiser steps taken care of in one product, she'll appreciate that it's bang for buck.

4. Murad Resurgence Retinol Youth Renewal Night Cream.

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Why: "This is her evening retinol product, but it's also nice and hydrating so nothing too hectic," says Amy.
Fast facts:
  • This night cream does all the things retinol will do – brighten, smooth and firm. It will also hydrate, thereby giving a glow that only retinol can.
  • Works using Retinol Tri-Active Technology to deliver vitamin A in a hydrating, non-irritating formula.
  • Added peptide-rich Red Algae Extracts improve skin firmness and elasticity, unveiling a youthful, radiant complexion.
  • Use every second or third night to start with after cleanser and with nothing else over the top.
Why Mum will love it:
As a retinol fiend, I'll buy this for my mum and hope she hates it so she gives it to me. But as a good daughter, I hope she loves her first-ever retinol product. At $130, it’s pretty good value for money, too.
Altogether, Mum’s routine would look like:
  • Morning - Cleanser if she wants, both serums and moisturising sunscreen.
  • Night - Cleanser, hydrating serum, moisturiser.
  • Bonus - The retinol moisturiser every second or third night.
Finally, I’d give Mum a juicy, colourful and hydrating lip balm because she used to love wearing a bright lippie but doesn't like how it bleeds into the fine lines around her mouth.
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Lanolips Tinted Lip Balm SPF30 - Red Apple packs a pigmented punch and is much more user-friendly than a lipstick which requires precision. It's also less than $15, bargain!
Love you, Mum. You deserve the best – and that includes for your face!
You can shop Mother's Day gifts here. Plus, read more content on beauty for mature skin below.
*SPF is only one part of sun protection! Always seek shade, and wear sunnies, a hat and protective clothing. Use sufficient sunscreen for all unprotected areas and reapply sunscreen as directed. Always read the label.
Nama Winston

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