We Tried Basics by B — Here’s Why It Deserves a Spot in Your Makeup Bag
Ally is Adore Beauty’s Social Media Specialist and resident in-house 'yapper'. When she's not chasing the team around the office for content, you’ll likely spot her at the yoga studio, front row at her husband's gigs, or cuddled up with her two fur-babies pets watching RuPaul's Drag Race.
In partnership with Basics By B.
ICYMI: Basics By B has officially landed at Adore Beauty, and it’s about to become your new beauty obsession.
Founded in 2019 by award-winning Australian makeup artist Bonnie G – aka @ozbeautyexpert (IYKYK) – this brand champions a user-friendly, inclusive approach to makeup, making pro-level results accessible to all.
Born from Bonnie’s loyal online community, Basics By B offers beautifully crafted, easy-to-use products that cater to beauty novices and pro MUAs alike.
The entire range is Australian-made, proudly vegan and cruelty-free, formulated without heavy metals, triclosan, coal tar, benzene, arsenic, animal oils, mercury, formaldehyde-releasing agents, microbeads, or phthalates.
Translation: Conscious beauty without compromise.
As Adore’s resident vegan girlie, who better to spill the tea on this vegan and cruelty-free brand?
From glowing skin to perfectly defined features, Basics By B has something for everyone.
Consider this your invite to discover the next makeup brand you won’t be able to stop talking about.
Read on for just six of the best Basics By B products my colleagues and I tried from the range.
Basics by B Liquid Glow Drops.
Fast facts:
- Available in three glow-getting shades: Champagne, Soft Pink, and Bronze.
- Promises a dewy and radiant finish.
- Easily blended texture with long-lasting results.
My Basics by B Liquid Glow Drops review:
If there’s one product you need to try from this lineup, it’s the best-selling Liquid Glow Drops.
Available in three stunning shades inspired by dreamy holiday destinations, these liquid highlighter drops add the perfect touch of radiance to any look. Each shade delivers a lit-from-within glow, leaving the skin looking fresh and dewy.
The shade ‘Marbella’ landed in my hot little hands—an iridescent soft pink that gives serious just-back-from-Euro-summer vibes.
The formula melts effortlessly into the skin without feeling sticky (a major win) and is a true multi-tasking hero.
Wear it on the cheeks as a highlighter, swipe it across the eyes as a liquid shadow, or mix it with your foundation for an extra glow boost.
What can’t she do? Seriously.
Basics by B Liquid Contour.
Fast facts:
- Adds warmth, radiance, and definition to the cheeks.
- Easy to use with a creamy texture.
- Buildable colour payoff for subtle to snatched looks.
My Basics by B Liquid Contour - Sands review:
As someone with fair skin, finding the perfect liquid contour is a challenge.
Most formulas skew too orange, but this product? Chef’s kiss.
The shade I tried was 'Sands'. This cool-toned brown shade blends seamlessly into the skin, creating a natural-looking shadow for effortless definition.
It’s creamy enough to sheer out for a soft glow or buildable for a more sculpted look.
Ultra-creamy? Tick.
Blend-able? Double tick.
Long-lasting? Triple tick.
Plus, the doe-foot applicator makes precise application simple.
I’ve been trialling this for nearly two weeks, and it’s already become my go-to contour product.
Suffice it to say, this one’s earned a permanent spot in my makeup bag.
Basics by B Classic Pencil Eyeliner.
Fast facts:
- Soft, creamy formula that seamlessly glides on.
- Available in highly pigmented black and brown shades.
- Versatile and long-lasting.
- Suitable for lids and waterline.
My Basics by B Classic Pencil Eyeliner review:
My 2025 beauty resolution? Master the smoky eyeliner look.
Inspired by Charli XCX’s Brat Summer and Billie Eilish’s HMHAS (Hit Me Hard and Soft) tour glam, the smudged liner aesthetic is my ultimate goal.
Finding the right eyeliner for this look isn’t easy. It needs to blend beautifully during application yet stay put all day—no panda eyes and no disappearing act.
Enter: Basics by B Classic Pencil Eyeliner.
Available in black and brown, this ultra-creamy, pigmented pencil solved all my eyeliner woes. The soft, blendable formula allowed the perfect amount of smudging before setting in place for an all-day hold.
The compliments followed me around the office—proof this pencil delivers. I can finally part ways with the eyeliners that didn’t quite measure up.
A New Year’s resolution crushed in January? Consider it a win.
Basics by B Jube Tube Cheek & Lip Stain - Watermelon.
Fast facts:
- Dual-use cheek and lip stain.
- Bouncy, jelly-like texture.
- Long-wearing, hydrating and nourishing for the skin and lips.
- Available in two fun and fruity shades.
Our Podcast Producer (former Beauty Editor) Jas' Basics by B Jube Tube Cheek & Lip Stain review:
"I might be closer to 30 than 13, but products like this send my inner child into a cartwheeling frenzy. Intriguing texture, fun flavours, and vibrant, playful packaging—you've officially got my attention. But does it actually deliver?
Short answer: Absolutely.
Now, for the long answer. This pocket rocket has officially earned its spot as a summertime staple for naturally flushed cheeks and lips on the go. The buildable pigment is a dream, letting you dial up the dewy sheen for date nights or tone it down for a low-key lunch.
I found it works best on hydrated, prepped skin, using your fingers to gently press and blend the colour into your cheeks for a seamless finish.
But if you're not a fan of the cool, jelly texture (it isn't for everyone), swatch it on the back of your hand and use a small brush for a more controlled application. However you wear it, this product is pure fun—like a popsicle for your makeup routine."
Basics by B Luxe Lip Oil.
What: Basics by B Luxe Lip Oil
Fast facts:
- Hydrating lip oil with a sheer, natural tint.
- Jojoba oil and shea butter leave your lips feeling soft and plump.
- Berry scented, vegan and cruelty-free.
Our Junior Category Manager Emily’s Basics by B Luxe Lip Oil in shade 'Kokomo' review:
“For shiny/juicy lips this lip oil is my FAVE...
It has a super hydrating and nourishing formula that manages to give a glossy finish without any stickiness.
I love it on its own or on top of a lip liner/tint and it has amazing staying power ... a true handbag essential!”
Basics by B Face Palette 4.
Fast facts:
- Versatile palette with 5 eyeshadows, blush, bronzer, and highlighter.
- Contains both matte and shimmer finishes.
- Richly pigmented and blendable formula.
My Basics by B Face Palette 4 review:
If you’ve been looking for a sign to spice up your makeup routine, this is it. The Basics by B Face Palette 4 is your gateway to exploring colourful, creative looks effortlessly.
Packed with shimmery berry tones, sultry matte eyeshadows, a warm apricot blush, a juicy glow cheek colour and highlighter, and the beloved bronzer Crete, this palette is a playground for creativity.
Each shade is richly pigmented and blends seamlessly, making it simple to mix and match for countless combinations.
My personal favourite? Lotus, a stunning pink shimmer that pairs perfectly with Ripple for a dreamy summer berry eye look.
Finish with Cove for a soft shadow liner and a sweep of Solar across your cheeks for a sun-kissed glow.
Whether you’re creating bold, dramatic looks or opting for subtle, neutral vibes, this palette delivers versatility and impact.
Beyond the shades, the packaging is truly a masterpiece. Designed by Wiradjuri artist Lou Martin, the ‘Bloom Wildly’ artwork is a reminder to unapologetically embrace your individuality.
If your makeup routine could use a pop of colour and dimension, this palette has everything you need.
Final Thoughts...
Whether you’re looking for a radiant glow, sculpted cheekbones, or a splash of colour, Basics By B delivers on all fronts.
Clean, conscious, and expertly crafted, this brand deserves a spot in your beauty bag—stat.
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