ELEVEN Australia

ELEVEN Australia is a homegrown, award-winning hair and body care brand founded by industry icons Joey Scandizzo and Andrew O'Toole. Built on the idea that great hair products should be easy to understand and genuinely deliver, ELEVEN Australia hair products are cruelty-free, PETA-approved, and packed with high-performing natural ingredients. The range covers everything from everyday ELEVEN shampoo and conditioner through to targeted treatments, with product names like HYDRATE MY HAIR, I WANT BODY, and KEEP MY COLOUR BLONDE that tell you exactly what they do.

Key Categories in the ELEVEN Product Range

ELEVEN Australia fills the gap between salon-quality performance and everyday usability. The full lineup of ELEVEN hair products spans shampoo, conditioner, styling, and treatment categories, all formulated with natural ingredients and designed to work for a wide range of hair types and concerns.

Key categories across the ELEVEN Australia range include:

• ELEVEN shampoo – a wide range of cleansing formulas targeting hydration, volume, repair, scalp health, and colour protection, including the popular Hydrate My Hair Moisture Shampoo.

• ELEVEN conditioner – paired to match each shampoo range, including the best-selling Hydrate My Hair Conditioner for dry or thirsty hair.

• ELEVEN hair treatments – targeted treatments including the cult-favourite Miracle Hair Treatment, designed to address multiple concerns in a single step.

• ELEVEN products for blonde hair – toning and colour-protecting formulas developed specifically for blonde, highlighted, and lightened hair.

Not sure where to start? Our guide to the best ELEVEN Australia hair packs for your hair type is a good place to land.

The ELEVEN Australia Miracle Hair Treatment Explained:

The ELEVEN Australia Miracle Hair Treatment is the brand's hero product and one of the most well-known multi-tasking hair treatments in the Australian market. As the name suggests, it delivers eleven different benefits in a single lightweight formula, making it a practical option for anyone who wants results without a complicated routine.

The treatment is enriched with Australian desert lime, wattle seed, and desert peach to nourish and condition the hair from the inside out. In terms of what it can help with, the Miracle Hair Treatment works across shine, smoothness, and softness, while also helping to control frizz and flyaways, strengthen fragile strands, and prevent split ends. It also assists with detangling, adds heat protection, enhances natural body, repairs damaged hair, protects colour, and keeps hair hydrated.

It suits all hair types and works as both a leave-in treatment and a styling primer. For a full breakdown of how it performs, read our review of the Miracle Hair Treatment Mask.